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Week commencing 08.03.20
We first talk to John Dean, Creative Director of MullenLowe and find out why MullenLowe outperformed all the other agencies, to be head and shoulders above any other for 2020. Also we ask John about his view of whether agencies are gearing up properly for the digital world.
Next we have Tom Ward from Sandstorm Films. We chat about how
when commercials moved from film to digital, it took a long time for agencies and production companies to adopt. Is new tech like Unreal Engine the same? It's widely used by feature films and TV productions, how is this new tech going to change the shape of commercial production and will agencies move any quicker?
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By Pat MurphyWe first talk to John Dean, Creative Director of MullenLowe and find out why MullenLowe outperformed all the other agencies, to be head and shoulders above any other for 2020. Also we ask John about his view of whether agencies are gearing up properly for the digital world.
Next we have Tom Ward from Sandstorm Films. We chat about how
when commercials moved from film to digital, it took a long time for agencies and production companies to adopt. Is new tech like Unreal Engine the same? It's widely used by feature films and TV productions, how is this new tech going to change the shape of commercial production and will agencies move any quicker?