Weekly Happy Tax Strategy Session

Happy Tax CEO Mario Costanz answers a question from "Brandon" from Nashville about starting his tax school to recruit new preparers. "Brandon" owns another tax franchise at another national brand.

Happy Tax® CEO Mario Costanz addresses an article published by Dylan Matthews on news website Vox earlier this month attacking H&R Block and its position as a Tax Prep Company.

Happy Tax® CEO Mario Costanz answers a question from a soon to be Happy Tax franchisee about how to Scale a Tax Business.

Happy Tax® CEO Mario Costanz talks about common misconceptions about the tax preparation industry including working from home and objections from friends about filing.

Happy Tax® CEO Mario Costanz talks about why it sucks to be a tax preparer and gives some alternatives that are more exciting and profitable.

Happy Tax® CEO Mario Costanz talks about branding and why it is useless for most small companies. Instead, he recommends, small businesses should focus on direct response marketing that can be tracked for return on investment. Finally, he goes on to make a very special announcement

Happy Tax CEO Mario Costanz talks about the sharing economy and how industries are being disputed by companies like Uber, Airbnb, Facebook and Happy Tax. He makes a direct comparison of what it is like to be an Uber driver vs a Happy Tax franchisee.

In this Weekly Strategy Session, Happy Tax CEO Mario Costanz talks about the Affordable Care Act also known as Obamacare and how it affects the tax preparation industry. Find out how this policy can make your tax preparation business more profitable.