We're back, baby. Season 3 kicks off with what we're now calling a Katie & Katie Special. We felt like the distinction was necessary considering how many guests we have coming your way, so sit back, relax, and listen to us argue about localizing events, AI, and a bunch of other shit.

We cover two case studies about the future of events without people in mind & what it actually means to build a personal brand when everyone is screaming for attention. 

You'll hear a lot of...

🎙️ Real talk about the real stuff - From twin parenting chaos to holiday survival stories, this isn't your typical season premiere corporate speak (you should know this about us by now though, right??)

🤖  Arguing about AI - How do you stay genuinely you when AI can now mimic your voice, style, and expertise? (Hint: it's harder than you think)

📱 Questions about personal branding - The landscape shifted while we were on break, and what worked six months ago is already outdated

🎬 Ideas on how to earn attention in the attention economy - Why the old media playbook is officially dead and what's replacing it

💼 Agreeing to disagree on the content creation crisis - Traditional media jobs are vanishing, but new opportunities are emerging for people who get it

PLUS authenticity just became your only competitive advantage. In a world where AI can generate technically perfect content at scale, being actually yourself (aka messy, opinionated, human) is the only thing machines can't replicate. We break down why this matters more for communications professionals than any tactical tip you'll hear this year.

PLUS PLUS: What government funding for South x Southwest reveals about the future of media events, why adaptability isn't optional anymore, and how to balance maintaining your individual voice while building something bigger.

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