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In this episode of Expert Marketing Matters, Mark O’Brien interviews Hamid Ghanadan, CEO of The Linus Group and author of two books, Persuading Scientists and Catalytic Experiences, on the ways scientists make decisions and how he’s been able to create a firm around that understanding...
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In this episode of Expert Marketing Matters, Mark O’Brien interviews Hamid Ghanadan, CEO of The Linus Group and author of two books, Persuading Scientists and Catalytic Experiences, on the ways scientists make decisions and how he’s been able to create a firm around that understanding...