In this episode, Taran Nandha sits down with Rukman Singh to break down what really happens in the first 90 days of a CRM implementation — the phase where adoption, workflows, data quality, and team behavior decide whether the system succeeds or fails.

From building the right foundation to driving user adoption and optimizing workflows, this conversation shares practical insights every business leader should know before rolling out a CRM platform.

✔Why the first 90 days determine CRM success

✔The biggest mistakes teams make after CRM go-live

✔How adoption, data quality, and workflows drive long-term value

Watch till the end for a simple framework to assess whether your CRM is actually delivering results.