
Sign up to save your podcasts
Or
In this episode of The Natural List, co-hosts Jessica Rubino and Adrienne Smith welcome Food and Beverage Insider staff writer Scott Miller to weigh in on the functional beverage category.
What makes a beverage “functional?” How do retailers, brands and consumers define this emerging category? And who is ultimately responsible for ensuring consumers are informed about a product’s ingredients and efficacy?
This timely conversation identifies current challenges in the functional beverage space and the problems of “pixie dusting,” plus offers insights into the class-action lawsuit against prebiotic soda brand Poppi and highlights the importance of ingredient transparency and accuracy.
5
66 ratings
In this episode of The Natural List, co-hosts Jessica Rubino and Adrienne Smith welcome Food and Beverage Insider staff writer Scott Miller to weigh in on the functional beverage category.
What makes a beverage “functional?” How do retailers, brands and consumers define this emerging category? And who is ultimately responsible for ensuring consumers are informed about a product’s ingredients and efficacy?
This timely conversation identifies current challenges in the functional beverage space and the problems of “pixie dusting,” plus offers insights into the class-action lawsuit against prebiotic soda brand Poppi and highlights the importance of ingredient transparency and accuracy.
14,188 Listeners
202 Listeners
30,247 Listeners
110,567 Listeners
55,899 Listeners
13 Listeners
7,259 Listeners
7,982 Listeners
59,193 Listeners
16,064 Listeners
562 Listeners
25 Listeners