<p>This week Bianca and Mara practically break down the branding process for small businesses. After addressing four common approaches to branding, Bianca lays out the four steps the Sunbirds thoughtfully follow.</p>

This week Bianca and Mara practically break down the branding process for small businesses. After addressing four common approaches to branding, Bianca lays out the four steps the Sunbirds thoughtfully follow.

<p>This week Bianca and Mara practically break down the branding process for small businesses. After addressing four common approaches to branding, Bianca lays out the four&nbsp;steps&nbsp;the Sunbirds thoughtfully follow.</p>

What are the steps in the branding process?

The strategist and designer behind a boutique branding agency in Harlem answer real questions from small business owners around building an irresistible brand.

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What are the steps in the branding process?

What are the steps in the branding process?