Certified Personal Trainer Podcast

What Are You Selling? - Understanding Your Training Product


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In this podcast, we dive deep into a paradigm shift that will redefine the way you approach selling as a personal trainer. Instead of merely marketing training sessions as a product, we explore the transformative power of selling towards emotions and end results.

Host Eddie Lester unravels the art of connecting with clients on a deeper level, moving beyond the transactional nature of training sessions. Discover how to tap into the emotions and aspirations that drive individuals to seek fitness guidance. From sculpting a vision of confidence and vitality to fostering a sense of empowerment, learn how to position your personal training services as a conduit to achieving these profound emotional and transformative outcomes.

This episode is a must-listen for fitness professionals looking to elevate their sales strategy and establish a meaningful connection with clients. Tune in as we guide you through the process of not just selling sessions but selling the emotions, confidence, and life-changing results that your personal training expertise can deliver. It's time to shift your perspective, enhance your value proposition, and embark on a journey to redefine success in the competitive landscape of personal training.

Show Links:
https://www.fitnessmentors.com/continuing-education/

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Certified Personal Trainer PodcastBy Eddie Lester

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