Certified Personal Trainer Podcast

In this episode, we’re diving into how personal trainers can maximize Black Friday and Cyber Monday to grow their client base and boost revenue. Whether you're a seasoned pro or just starting out, these strategies will help you create irresistible offers, connect with new clients, and prepare for the New Year rush.

We’ll explore:

• Why Black Friday and Cyber Monday are the perfect times to sell New Year fitness packages.
• A step-by-step guide to crafting promotions that stand out.
• Proven techniques to upsell, retain clients, and generate long-term success.

Tune in for actionable tips to transform holiday shoppers into loyal clients. Get ready to make this shopping season the launchpad for your most successful year yet!

Show Links:

Black Friday Cyber Monday Sale 40% Off!

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Are you a personal trainer looking to expand your career beyond the gym floor? In this episode, we explore the diverse paths you can take to grow within the fitness industry. From facility ownership and online training to corporate wellness consulting and fitness education, there’s a wealth of opportunities waiting to be tapped. We’ll break down each career path, discuss the skill sets needed, and share insights on aligning your personal strengths with the right opportunities. Whether you’re aiming to become a fitness business owner, content creator, or specialized trainer, this episode is packed with actionable advice to help you take the next step in your journey.

Tune in to discover how to leverage your experience as a trainer into a thriving career beyond traditional gym training!

Show Links:
Get Certified as a Personal Trainer
Grow You Skillsets as a Personal Trainer

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In this episode, we dive into one of the most important but often overlooked aspects of running a personal training business: collecting payments. Whether you’re an independent trainer or working with a gym, getting paid efficiently and securely is essential for success. We’ll cover seven key factors you need to consider before choosing a payment method—everything from client convenience and payment processing fees to the longevity of different platforms.

We’ll also explore the top three online payment methods to streamline your business. If you're ready to take control of your payment process and ensure a smooth experience for both you and your clients, this episode is for you! Tune in and learn how to make the right choice for your training business.

Show Links:
Certified Personal Trainer Certification

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Are you ready to kickstart your career as a personal trainer but unsure where to begin? In this episode, we dive into the essential steps and strategies to land your dream job in the fitness industry. From selecting the right certification and building a compelling portfolio to understanding what hiring managers look for, we cover everything you need to stand out and make an impact. Whether you're fresh out of school or looking to switch careers, this episode offers actionable insights tailored to help you confidently walk into any gym and present yourself as the ideal candidate.

Tune in as we explore the keys to success, including gaining hands-on experience, acing your interview, and mastering the art of networking within the fitness community. Packed with valuable advice and practical tips, this episode is designed to help you transform your passion for fitness into a successful and fulfilling career. Don't miss out on the opportunity to set yourself apart and thrive as a personal trainer!

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Your first day as a personal trainer in a gym is a big moment, and it’s the perfect opportunity to set yourself up for success. In this episode, we’ll cover the three essential actions every new trainer should take on day one to build valuable relationships, understand the gym from a client’s perspective, and learn from the top trainers in the facility. From introducing yourself to key staff members—like the front desk team and membership sales associates—to experiencing the gym through the eyes of a new member, these steps will help you hit the ground running.

We’ll also dive into the importance of observing the gym’s most booked trainer, learning their sales techniques, and even booking a training session with the top membership sales associate to strengthen your referral network. Plus, we’ve included a bonus tip that could give you an extra edge in getting new clients early on. Whether you’re just starting out or getting familiar with a new gym, this episode will give you the tools you need to make your first day count.

Show links:
www.fitnessmentors.com/personal-trainer-certification/

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As a new personal trainer, it’s crucial to master the core skills that will set you up for success. In this episode, we break down the five must-have skills every trainer should focus on to build a thriving career.

From effective communication and technical knowledge to adaptability and business acumen, these skills will help you connect with clients, deliver top-notch training, and grow your brand. Tune in to discover how developing empathy and emotional intelligence can elevate your relationships with clients and why staying adaptable is the key to overcoming challenges in your fitness career.

Whether you're just starting or looking to refine your approach, this episode provides practical advice to help you succeed.

Show Links:
Program Design Specialist Course & Certification
Business and Sales for Personal Trainers Course & Certification

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Are you a personal trainer wondering if it's time to take the leap from employee to business owner? In this episode, we dive deep into what it takes to transition from working for someone else to opening your own gym. We’ll explore the key areas you need to consider, including financial development, personal growth, and essential business skillsets. This isn't just about drafting a business plan; it's about truly assessing your readiness for entrepreneurship.

We’ll help you answer critical questions like: Do you know the costs of running a gym? Are you prepared for the financial responsibility? Do you have the business savvy or the ability to hire professionals to manage the logistics? From understanding rent and equipment costs to gauging your personal drive and communication skills, this episode provides a roadmap for those considering making the leap into gym ownership. Whether you're aiming to open a niche studio or a small training facility, we’ll guide you through the tough questions that will determine your success.

Show Links:
www.fitnessmentors.com/business-and-sales-ceu-course/

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In this episode, we dive into the powerful strategy of joining online trainer directories to expand your client base. With the fitness industry increasingly moving online, personal trainers can no longer rely solely on traditional methods to attract clients. We’ll explore how these directories work, the benefits they offer, and how they can position you in front of a broader audience. Whether you’re just starting out or looking to grow your business, understanding the ins and outs of these platforms can give you a competitive edge.

We’ll also share tips on choosing the right directories that align with your niche, optimizing your profile to stand out, and leveraging client reviews to build credibility. By the end of this episode, you’ll have a clear understanding of how to use online trainer directories effectively to not only find more clients but also to build lasting relationships that drive long-term success in your fitness career.

Show Links:
www.fitnessmentors.com

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In this episode of the Certified Personal Trainer Podcast, we dive into the art and science of structuring the perfect client session. Whether you’re working with beginners or advanced athletes, knowing how to design a session that addresses every aspect of fitness is crucial for helping your clients achieve their goals. We’ll walk you through a step-by-step approach, starting with foam rolling and stretching tight or overactive muscles, activating weaker muscles, and preparing the body for the day’s workout.

You’ll learn how to create tailored movement prep routines that enhance mobility and set the stage for a productive strength and conditioning workout. Plus, we’ll discuss the importance of a proper cool down, including foam rolling and stretching to aid recovery and prevent injury. By the end of this episode, you’ll have a comprehensive framework to structure client sessions that are not only effective but also enjoyable, helping your clients stay motivated and see results. Whether you’re a seasoned trainer or just starting out, this episode is packed with practical tips and insights to elevate your training sessions.

Show Links:
Program Design Specialist Certification (25% off using code wow25)

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In this episode, we dive deep into the art of crafting compelling client testimonials and success stories, essential tools for any personal trainer looking to build trust and attract new clients. We begin by discussing the criteria for selecting the most impactful client success stories, emphasizing the importance of showcasing diverse achievements and experiences. Learn how to identify unique, transformative journeys that resonate with a broad audience and inspire potential clients to take the leap.

We then move on to the structure of a powerful testimonial, breaking it down into key elements: challenge, solution, and result. You'll get practical tips on guiding clients to share their stories concisely and authentically, along with a helpful template to ensure every testimonial hits the mark. From gathering authentic testimonials through surveys and interviews to presenting them across various media formats like written, video, and audio, we cover all bases. Finally, we'll explore strategies for leveraging testimonials in your marketing efforts, highlighting specific results and metrics to demonstrate credibility and keeping your content fresh and engaging.

Show Links:
Back to School Sale: Use Code WOW25

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