The 8-Figure Product CEO

What Are You Tracking? Why Most CEOs Measure the Wrong Things


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Too many founders obsess over dashboards and KPIs—yet still miss what actually drives long-term growth. In this episode, Luke Peters breaks down the difference between lagging indicators and the leading inputs that move the needle.

You’ll learn:

  • Why real financial truth comes from monthly accrual reviews—not real-time dashboards

  • The most overlooked metrics that shape future success

  • How tracking too much is just as bad as tracking too little

  • And why a Garmin watch might be smarter than your KPI report

If you’re a CEO stuck in the weeds, this episode is your blueprint for focusing on what actually matters.

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The 8-Figure Product CEOBy Luke Peters

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