Undoing Marketing

What Bohemian Rhapsody Teaches Us About Entrepreneurialism


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Boomers always take great satisfaction when they catch millennials digging the sounds of the 70's. The resurgence of Queen's "Bohemian Rhapsody" provides such a moment. It also reminds us of three important marketing and entrepreneurial lessons.
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Undoing MarketingBy Boivin, Gaudet