Another frequent question I get from new authors leading up to their new book release is: “What should my expectations be?” Having a long-term marketing plan, paired with reasonable expectations, can keep us from getting discouraged and keep our sales rolling in well beyond the launch.

Not sure where to start with creating your long-term marketing plan?

Download our free author resources, including:

• The Book Marketing Blueprint
• What Authors Can Post Before They Publish
• The Ultimate Newsletter Checklist
• 50 Content Ideas for Writers

You can also try The Author Circle for a month to get questions answered by fellow authors and access exclusive member guides and monthly office hours with Jenn.