Recently Lush Cosmetics announced they were going to close down their social media accounts and it’s definitely got our industry buzzing and the marketing professionals questioning their sanity.

I am totally hooked by it and have been busy researching, thinking and talking to everyone about it for a good few weeks.Today's episode dives deep into 6 lessons I believe indie beauty brands can learn from Lush’s decision to leave social media.

I break it down into 3 lessons I think you should be acting on and 3 lessons you need to make sure you’re not repeating in your business.

Enjoy

Loads of indie hugs and love, Rachel xxxxx