There are wildly talented people out here getting zero attention — not because they’re bad at what they do, but because they’re bad at social media. Their work? Flawless. Their grid? Chaos.

Meanwhile, someone with a ring light, a Canva template, and one good soundbite is booked solid.

In this episode, I’m talking about how we’ve started valuing performance over skill, whether social media should actually be taught in schools, and what happens to all the brilliant people who just aren’t built for content creation. Spoiler: the algorithm doesn’t care that you’re excellent — it cares that you’re visible.

And honestly? That’s bleak.

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