The Fuck It Shift

What I Learned From People Who Are Scared to Win


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This episode wasn’t supposed to be a podcast — the mics just happened to catch Adam talking.

What came out was raw, unfiltered truth about why so many people sabotage their own success. Adam shares what he’s learned from coaching people who say they want to win but quietly fear what comes after. It’s not failure that holds them back — it’s the pressure of maintaining success once they have it.

If you’ve ever felt yourself downplaying your goals or pretending you’re “just chasing happiness,” this conversation will hit home. Because sometimes the only thing standing between you and your next level… is believing you actually deserve it.

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The Fuck It ShiftBy Adam Ross