The Content Creative Podcast

What is an Author Platform?


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Everybody says you have to have an author platform but it's incredibly unclear as to what it is and how to build one. That' why I wanted to tackle this concept because it is an important part of our business -- once we understand how it works!

What is an author platform?

Def:

"The ability to sell books because of who you are or who you can reach."

In this episode I talk about:

  1. Each part of the author platform definition, including the mistakes I made with my platform as well as concrete examples for fiction authors and editors.
  2. Why the author platform is so hard to nail down and understand.
  3. What we can do to build our author platform.
  4. What goes into your author or editor platform.

What I reference in this episode:

  • Jane Friedman's article on author platform: https://www.janefriedman.com/author-platform-definition/
  • Katie Phillips Creative Branding Course: https://www.katiephillipscreative.com/own-your-story
...more
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The Content Creative PodcastBy Margaret McGriff