The Content Creative Podcast

In response to this COVID-19 pandemic, the podcast is going on break. Here's what you need to know. :)

The ultimate goal of our book marketing is to get people to buy our books. So how can we make this happen? How can we get them interested in our books without feeling like an icky salesman? In this episode, we go over 3 stress-free ways to get people so interested in our book that they can’t wait to buy it.

Likes, comments, and shares are great signs that our ideal readers are enjoying our stuff. But what happens when that engagement isn’t happening? In this week’s episode I’m talking about 3 reasons why this may be happening plus how you can fix it.

If the thought of marketing your book makes you want to run and hide then this episode is for you! We are going to walk through the three biggest misconceptions about book marketing so we can approach in a way that’s not only fun but effective. (Promise!)

We’ve brainstormed amazing content ideas. We organized them in a way that strengthens your brand, tells your story, and connects with your ideal reader. 

Now it’s time to put together that calendar! Let’s walk through building out your calendar in a way that works with your schedule no matter how busy you are.

Now that we have all of your amazing content ideas organized into content buckets that reflect you and your author brand, it’s time to talk platforms. In this episode, we’re going to walk through the process of choosing the online platforms that make sense for you and your amazing content marketing ideas.

Have your list of awesome ideas handy? In this episode, we’re going to organize them in a way that you can give you a clearer picture of what you can share on consistently online. You’ll also have a content game plan that can help you create a stand-out brand that will attract the right readers to your books.

Ready to kick-start your book marketing and show up consistently online? Let’s create your content calendar! In this episode we are going to explore the art of the brain-dump - i.e getting all of your ideas out of your brain and into your fancy notebook. And if you’ don’t have any ideas, we’ll go through some exercises to help you get those creative juices flowing.

Just as you would outline a book before you start writing your book, you want to plan out your marketing before you dive in. Content calendars can help you do just that. We’ll explore the many ways this marketing tool can be a lifesaver as well as a kick-off a 4 episode series that will help you create your own content calendar!

Do you have a few books under your belt and feeling the pressure to write and market your books? In this episode you’ll get three great tips on how to manage your writing and marketing tip as well as the essential mindset hack that will help you eliminate the overwhelm of doing all the things!