In this special episode of The Digital Download, we’re celebrating World Enablement Day by diving deep into the realm of social enablement. The DLA Ignite team and their proud partners discuss the importance of being approachable, being sociable, and being generous on social media. Learn how sharing personal experiences and being authentic on social media can substantially build your personal branding and drive genuine engagement. Finally, Rob's upcoming book, “The Social Enablement Blueprint”, is announced and praised for its coherent narrative and practical guidance, making it a valuable read for anyone in a revenue-facing role.

 

Highlights -

06:10 Creating a predictable, successful social media strategy

09:30 Marketers' role in social presence misunderstood by sales

33:32 Focus on relationships to build credibility

39:31 Encourage employees to reflect brand values online

48:35 Book offers engaging, funny, and practical advice

 

 

The Digital Download broadcasts live on Fridays at 14:00 GMT/ 9:00 ET.

 

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You can find a link to our next scheduled live show at https://DigitalDownload.live

 

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