Understand When The Google Map Pack Shows Up and How To Get Your Website Ranked In The Map Pack

We're all familiar with the Google Map Pack, right?  Google map pack is the general term used to describe the location based results you see on a Google search results page, where it lists local businesses and identifies their location on a map with little place marker icons.  Well, if you want your business to get in front of new customers, you need to be ranking in the Google map pack!  In this episode we'll talk about how to determine which keywords will trigger that map pack to show up (not all will).  We'll also dig into how you can optimize your website for the keywords that trigger the map pack, to make sure you are showing up here for local searches!

What You’ll Learn

• You need to be in the Google map pack if you want to be found for local search results on Google
• The Google map pack is group of businesses that appear in a box at the top of the search results page
• The map pack does not show up for every search term you want to target
• You need to find out which search terms the map pack is showing up for, and optimize for those keywords
• Find the qualifier and superlative keywords that you can add to your services to trigger the map pack to show up
• You need to have a Google My Business listing to show up in the Google map pack search results
• Be sure to do Google searches from multiple IP's and from multiple physical locations to understand the differences by location

 

View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/episode29