What is Viral Marketing - Ep 2 / 7 - It’s not about Millions of Views to achieve viral marketing

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A lot of people think that viral marketing is: I put something on YouTube and Facebook and it blows up overnight. Where you get millions of views or millions of shares.  Normally, the media talks about viral marketing based on the number of shares or views and focus on the level of fame that comes with it. 

The number of views and shares is only one part of what viral marketing is. This is at the extreme of what viral marketing is.

If you bring it right back down to its absolute core, viral marketing is about sharing one idea with one person.  To do viral marketing, you need to be thinking in terms of, you're going to reach that person and get them to share it with a friend or talk about it.

Learn more about Paul Finn at www.staunch.digital

Learn more about Olivia Solomons at https://videomyjob.com/

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