“Your grandmother had a stroke. She and your grandfather will be moving in with us so we can help take care of her.”As a twelve-year-old child, hearing my father deliver this news to my brother and me felt like an out-of-body experience. It was as if I were watching the whole scene unfold from across the room, and in that moment, my life forever changed.”

In this episode of Beyond the Book, we take a closer look at a powerful chapter from "Influence and Impact with Chris Voss," featuring special guest Trey Novara, one of the book’s contributing authors. Trey shares key insights from his chapter entitled "What is Your Why? Money as a Tool to Live Your Best Life" and dives into the principles of negotiation, leadership, and persuasion that have shaped his career. Together, he and host Ryan Ruff explore how these concepts can be applied to everyday situations, helping you become a more influential leader and effective communicator.

Trey also reflects on his experience collaborating with Chris Voss and the practical lessons from the book that can elevate your personal and professional impact. Whether you're a seasoned negotiator or just looking to improve your influence, this episode offers actionable takeaways that will inspire you to apply the strategies shared in Influence and Impact. Tune in for a thought-provoking discussion on mastering the art of influence.