Please vote for our show as Best Business Podcast in this year’s Quill Podcast Awards AND the Women in Podcasting Awards!

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If you're still thinking custom GPTs are just for coders, think again.

In this episode, I’m joined by Wendy Breakstone—AI strategist, educator, and the queen of turning tech into something actually useful for online business owners.

Wendy’s been on the front lines of AI since ChatGPT dropped in late 2022, and she’s here to share how ANY coach, course creator, or service provider can use this tool to create better results, faster... without turning into a robot 🤖.

We talk through:

• What a custom GPT even is (in plain English)
• The three types of GPTs every offer should have
• How to build them (without needing to be “techy”)
• And how AI is reshaping online education right now

Wendy also gets super real about what the future of course creation looks like—and spoiler alert: it’s not what worked in 2019.

If you’ve ever wished your program could coach your clients while you’re sleeping, THIS is the episode for you. 🔥

You’ll learn:

• The AI moment that changed Wendy’s business (and how she monetized it FAST)
• Why early GPT tools were clunky—and what’s different now
• How to build a GPT that thinks like you (so your clients get better results with less hand-holding)
• The big mistake people make when building AI tools
• Why courses packed with “swipe files and templates” are officially outdated
• How AI can actually make your 1:1 sessions more human and impactful

👉 MEET WENDY

Wendy Breakstone is an AI strategist and educator helping online entrepreneurs turn AI into income. She teaches coaches, service providers, and course creators how to build custom GPTs that help clients get faster results—and even create new revenue streams. Her background in launching digital programs and love of systems gives her a unique lens on how to simplify the “tech stuff” and make AI accessible to everyone.

👉 CONNECT WITH WENDY

• Free Masterclass: From Prompts to Profit 2.0
• https://wendybreakstone.com/prompts-to-profit
• Website: https://wendybreakstone.com
• Instagram: https://www.instagram.com/wendybreakstone/

👉 YOUR NEXT STEPS

• Let’s build your visibility plan together: https://tidycal.com/ksco/discovery-call
• Explore programs: https://ksco.ca/
• Grab the Ultimate Roadmap to Visibility Off Social: https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/
• Follow on IG: https://www.instagram.com/ksco_kelly/

🎧 THANKS FOR LISTENING!

If you loved this episode, help us spread the word by:

• Following the podcast so you get updates automatically
• Leaving a review on Apple Podcasts (it means the world!)
• Screenshotting and tagging us on Instagram: https://www.instagram.com/entrepreneurschoolpodcast/

🎉 WE'VE BEEN NOMINATED — TWICE! 🎉

Entrepreneur School is a semi-finalist for Best Business Podcast in this year’s Quill Podcast Awards! We’re also thrilled to be nominated in the Women in Podcasting Awards!

If you’ve found value in this podcast, we’d be so grateful for your support.

🗳️ Vote now through May 8 for Quill and by May 31 for the Women in Podcasting Awards!

These nominations mean the world — thank you for being part of this community.