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Should AI avatars replace human presenters?
In part two of this research series on The Visual Lounge, host Matt Pierce is joined again by TechSmith Senior Market Researcher Stephanie Warnoff to discuss the latest findings from TechSmith's research on AI avatars in instructional video.
Building on episode 275 about AI voices, this conversation explores how different on-screen presenter styles affect viewer perception and information retention.
The study compares multiple formats, including human presenters, AI avatars, and alternative visual approaches. You’ll learn about common misconceptions teams have about avatars, why viewer reactions often differ from stated preferences, and where avatars may help or hurt depending on context.
Learning points from the episode include:
Important links and mentions:
By TechSmith Corporation4.8
2020 ratings
Should AI avatars replace human presenters?
In part two of this research series on The Visual Lounge, host Matt Pierce is joined again by TechSmith Senior Market Researcher Stephanie Warnoff to discuss the latest findings from TechSmith's research on AI avatars in instructional video.
Building on episode 275 about AI voices, this conversation explores how different on-screen presenter styles affect viewer perception and information retention.
The study compares multiple formats, including human presenters, AI avatars, and alternative visual approaches. You’ll learn about common misconceptions teams have about avatars, why viewer reactions often differ from stated preferences, and where avatars may help or hurt depending on context.
Learning points from the episode include:
Important links and mentions:

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