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What Retailers Actually Look for in a Brand
What Retailers Actually Look for in a Brand
If your wholesale growth has slowed — and you’ve started wondering things like:
“Is my range big enough?”
“Do I need to do a trade show?”
“Should I wait until I have something new to share?”
…you’re not alone.
In this episode, we’re clearing up some of the most common doubts that product-based business owners have — and getting to the truth of what retail buyers actually look for when choosing new brands.
It’s probably simpler (and more doable) than you think.
Plus, I’ll share a simple action you can take today to restart momentum — even if you feel stuck.
Time Stamps:
00:00 Introduction and Podcast Overview
00:56 Common Challenges in Wholesale Growth
02:30 What Buyers Really Look For
04:15 Addressing Doubts and Taking Action
05:28 Success Stories and Sales Growth Lab
08:15 Final Thoughts and Next Episode Preview
Resources and Links:
Sales Growth Lab Waitlist and Email Pitch Checklist
→ https://smallbusinesscollaborative.myflodesk.com/checklist
Sales Growth Lab
→ https://www.smallbusinesscollaborative.co.uk/sales-growth-lab
Website
→ https://www.smallbusinesscollaborative.co.uk
→ https://www.instagram.com/smallbusinesscollaborative/
View all episodes
By Therese Oertenblad
5
22 ratings
What Retailers Actually Look for in a Brand
If your wholesale growth has slowed — and you’ve started wondering things like:
“Is my range big enough?”
“Do I need to do a trade show?”
“Should I wait until I have something new to share?”
…you’re not alone.
In this episode, we’re clearing up some of the most common doubts that product-based business owners have — and getting to the truth of what retail buyers actually look for when choosing new brands.
It’s probably simpler (and more doable) than you think.
Plus, I’ll share a simple action you can take today to restart momentum — even if you feel stuck.
Time Stamps:
00:00 Introduction and Podcast Overview
00:56 Common Challenges in Wholesale Growth
02:30 What Buyers Really Look For
04:15 Addressing Doubts and Taking Action
05:28 Success Stories and Sales Growth Lab
08:15 Final Thoughts and Next Episode Preview
Resources and Links:
Sales Growth Lab Waitlist and Email Pitch Checklist
→ https://smallbusinesscollaborative.myflodesk.com/checklist
Sales Growth Lab
→ https://www.smallbusinesscollaborative.co.uk/sales-growth-lab
Website
→ https://www.smallbusinesscollaborative.co.uk
→ https://www.instagram.com/smallbusinesscollaborative/