What will actually move the needle for your business in 2026?

In this episode of the Marketing 4 Business podcast, Scott is joined by Renée from Digital Influence to break down what business owners should really focus on this year – and what they can safely ignore.

Together, they unpack five key marketing priorities for 2026 based on what’s working now, what’s shifting in the market, and where the biggest opportunities lie.

You’ll learn:

• Why video is non-negotiable in 2026 – and how to get started without overthinking it
• The rise of zero-click marketing and how to win in AI-driven search
• What small businesses need to know about YouTube as a lead-gen tool
• How most businesses are leaking money by underusing their CRM – and how to fix it
• Why offline events are making a comeback (and how to run one that actually works)

Whether you’re recharging at the beach or already back into the swing of things, this episode gives you a clear, confident roadmap for marketing smarter in 2026.

If you're a business owner ready to grow with more clarity and less fluff, this one’s for you.

If you find our content valuable and informative, please help us reach more business owners by sharing it with a friend who might benefit. Additionally, please ensure that you're following our podcast on your preferred platform, and if you enjoyed the latest episode, consider leaving us a five-star review. Your support is highly appreciated.

See below for ways to get in touch with us…

Follow the Marketing 4 Business podcast on Instagram here

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Connect with Renée on LinkedIn here

Connect with Scott on LinkedIn here

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