In this episode of What The Sell?, we dive deep into the world of cold calling, uncovering the reasons why it’s still relevant in today’s sales landscape—and why most people are doing it wrong. Here’s what you can expect in this episode:

Join us as we explore how to take cold calling from an outdated practice to a modern, effective sales technique that drives real results. Tune in now!

Key Points Covered:Resources Mentioned:

The sales landscape is constantly changing, but one thing will always remain the same... the need to acquire new customers.

In this episode, I give you 4 tips on how to use text messages, snail mail and more.

These tips will help you elevate the experience you're creating for your prospects, build familiarity and help create meaningful conversations.

Happy Selling!

Curiosity didn't kill the sales professional...the lack of curiosity did.

In this episode I talk about the power of curiosity and the importance of asking great questions.

You'll learn why asking questions is so important, how to ask better questions and get some tips to help you continue to move your potential customers through the selling process.

Join us as we explore whether cold calling is a necessary sales tool or an unwelcome intrusion. We'll discuss how to balance effectiveness with respect for privacy, share modern strategies to make cold calling more palatable, and provide actionable steps to refine your approach.

Whether you're a seasoned sales professional or new to the field, this episode will equip you with the insights to cold call more effectively and successfully, ensuring you respect your prospects while also driving results.

Tune in to transform your sales technique and build better customer relationships!

This episode is a re-publication from The Good News Podcast where I interview Dave Sanderson.

Dave Sanderson is one of the top 100 leadership speakers in the country and a survivor of The Miracle on the Hudson.

I hope you enjoy!!!

Part 2.

Thom retired after 23 years as a Navy SEAL where he served with distinguished valor earning the Silver Star, Bronze Star with Valor, Army Commendation with Valor and 2 Combat Action Medals. He was also hand selected to serve as Officer In Charge of the famed SEAL Sniper course.

Thom retired after 23 years as a Navy SEAL where he served with distinguished valor earning the Silver Star, Bronze Star with Valor, Army Commendation with Valor and 2 Combat Action Medals. He was also hand selected to serve as Officer In Charge of the famed SEAL Sniper course.

Sitting on a park bench in New York City, saying the exact same sentence I had been saying the last 5 years, I realized something. 

"One day Derring and I will have a place of our own here."

 I don't have what I want because I'm not making the investments needed to get the returns I'm looking for.  

It was right then, in that moment, I realized that it was all up to me.    

Getting what I want out of life is really that simple. 

I didn't say easy.... but it really is that simple.

I was sitting in the sauna and felt this pill from God telling me I needed to pray for this guy who was sitting in there with me.

Welcome to the Re-Launch!!!!

Today we get so paralyzed by perfection.  We fear making mistakes.  This fear keeps us anchored in place.

Mistakes happen!  

That's how you learn and move forward!  

Let's not worry about perfection!  Let's focus on our EFFORT!