There’s a stage in business that no one prepares you for.

You’re not new anymore.

Clients are coming in.

Money is flowing.

But it starts to feel heavy.

In this episode, I dive into:

1. Why the 12–18 month mark is where most VAs quit
2. The people-pleasing and scope creep that leads to burnout
3. Why comparison hits harder in the messy middle
4. The difference between chaos and growth
5. How to shift from employee energy into CEO energy

This isn’t the stage to quit.

It’s the stage to refine

Download our Pricing Playbook for a resource on how to price and package like a pro here https://www.ashleethomas.site/f/pricingforpurpose

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