The current state of the housing market can be difficult to navigate. This week, Jefi and Ed  explain why the rate of transaction volumes is down, and why prices are up, indicating a lack of supply. They discuss how to create supply, by nurturing relationships with people in their database and looking for a home in their area that would be a good match for potential buyers. They also suggested ways to locate potential buyers, such as walking the dog in the area, door-knocking, and sharing details of recent sales. 

QUOTES

• “Video is going to get you more exposure and more interaction. I think the mind shift for me on social media and video, and it might help other folks, is that you want to be creating content, not consuming content.” - Ed Billings [13:08]

• “I believe that you should start with your database because you know these people. They are intimate relationships. They're people that you would feel confident and comfortable calling and asking them anything.” -Jefi Moultrie [02:48]

TIMESTAMPS

01:57 Strategies for Creating More Inventory in a Low-Supply Market

03:21 Leveraging Relationships and Database to Find Potential Buyers

11:18 How to Find Real Estate Opportunities for Buyers

13:24 Social Media Strategies for Business Growth 

RESOURCES

• Never Split the Difference
• The Five Dysfunctions of a Team
• The Peak Experience
• The U.S. Housing Market Has Peaked
• Why Rising Mortgage Rates Push Buyers off the Fence
• The One Thing Every Homeowner Needs To Know About a Recession

CONTACT

Messy in the Middle: messyinthemiddlepodcast.com

Ed Billings: edbillings.com

Jefi Moultrie: jefisrealestate.com