In today’s episode, we unpack some of the things we have learned hosting this podcast for one full year.

In honor of completing 52 weekly episodes and our first anniversary, we thought it might be helpful to share some of the gems we picked up along the way.

We believe that churches ought to consider hosting a podcast, and we hope this episode encourages some of you to go for it.

This is the REACHRIGHT Podcast.

Table of contents

• Don’t Despise Humble Beginnings
• Consistency Is King
• Consider Both Audio and Video Formats
• Don’t Ignore SEO
• Preparation is Key
• Always Be Yourself
• Share It Everywhere
• Invest A Little But Not Too Much
• You’ll Get What You Put Into It
• More On Hosting A Ministry Podcast

When you start, it will be slow. Only people who you specifically ask will watch or listen. Don’t let that discourage you. Every podcast has to start somewhere.

One-offs won’t get you anywhere. If you want to build an audience, you need to do the show week in and week out. You may be tempted to think no one will care if you miss a week, but the algorithm will know.

The hard work is creating the content. The easy part is filming and recording it. If you have gone through the hard work of creating and delivering content, you might as well produce it for both mediums.

Search Engine Optimization is essential if you want people to find your podcast. One of the lessons we learned is to choose titles that answer a question that your audience may have and use a keyword they may search for.

Don’t expect to wing it. Plan it out. Write an outline. COme to the conversation with questions, points, stats, and research. It will make for more engaging content.

Don’t try to sound like someone else. Yes, it would help if you were engaging, and a level of excitement will help with that, but be an excited version of yourself. Joe Rogan and Mr. Beast already have podcasts and shows. The world needs one of you.

Once you have produced an episode, you should blast that out to every possible channel that you can place it on. Apple Podcasts, Google Podcasts, Sound Cloud, Spotify, Youtube, and Facebook. These are just a few places to make sure you have an account.

You probably want to tape your show on something better than just your cheap laptop’s webcam and microphone. But don’t believe for one second that you need to invest thousands of dollars for all the latest and greatest equipment to produce quality content.

If you are wondering if this is right for your church, I am here to tell you that it is… if you are willing to put in the time. Count the cost, and if you are to make the leap and put in the work, I believe that you can lead people closer to Jesus through your podcast.

• Your Church’s Guide To Podcasting
• 7 Church Leadership Podcasts Pastors Need To Subscribe To Today
• Seven Financial Changes Your Church Needs To Make To Thrive This Year
• 10 Church Statistics You Need To Know For 2018
• 5 Biggest Objections To The Google Grant For Churches