What You Know About Startups is Wrong

What You Know About Startups is Wrong

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What You Know About Startups is Wrong episodes

  • Making Marketing Human Again

    Connecting with your customer base can be difficult. How do you build relationships while maintaining the professionalism needed to keep your business in good standing? Join Nirjary M. Desai, Owner & CEO of KIS Events for a webinar. She’ll discuss how you can make meaningful, human connections using virtual channels to better connect with your customer base. It’s a lot easier than you may think. Questions + discussion are encouraged!

    56 min
  • Running Short, Effective Pilots with Startups

    Keynote by Colleen Chen (Innovation Project Manager) and Ashley Touchton (Design and Startup Strategist) of Orange Sparkle Ball.

    Testing new solutions, especially ones that have been sourced from outside an organization, is overwhelming and often involves many departments and stakeholders. Technology pilots provide small, short, low-risk tests that allow a jumping-off point for future partnership or testing. Join us for this post-Pitchathon event and learn from experts on how to deploy pilots with the startups you heard pitch.

    43 min
  • The Truth about IP and Patents

    Intellectual Property can be a daunting topic for many up and coming startups to face. Is your innovative concept protected so you, and only you, can leverage the value you are bringing to customers? The more startup founders know about whether and to what extent patents and other forms of intellectual property will–and will not–help them capture the value created from their hard work, the better they can integrate IP Strategy into their business strategy. You should be leading your IP team – as opposed to being led by them, which is often the case.

    Join Jackie Hutter, Principal of The Hutter Group, as she discusses.

    59 min
  • AI Fact vs Fiction

    "AI Fact vs Fiction" a discussion, lead by Shadow Ventures CTO Matt Ohlman, to cut through the hype on what AI is and is not, how it is being applied in AEC and CRE today, and what the future holds.

    26 min
  • Navigating Legal and Public Policy Issues in the Age of COVID-19

    At the start of this year, who would’ve expected a pandemic to sweep the nation? Definitely not startups. From public policy challenges, to simple and complex legal problems, small businesses have been under hard pressure thanks to COVID-19. What can you do to navigate this struggling economy, keep your startup out of legal matters, and emerge strong as ever? Join accomplished professionals from Squire Patton Boggs – one of the world’s strongest integrated law firms – as they provide the business-focused insights needed to stay out of the legal swamp COVID-19 has birthed.

    Join Amol Naik, Jonathan Picard and Pablo Carillo of Squire Patton Boggs as they discuss.

    If you have any questions, feel free to reach out via email:

    59 min
  • Time to Get Tough

    During Shadow Summit 2019, co-founder of Great American Cookie Company and former CEO of Caribou Coffee, Michael J. Coles offered a snapshot of the wisdom for entrepreneurs he has gleaned after years of starting and leading companies. Through his story of personal and professional perseverance, Coles teaches that there are no limits to what an individual can accomplish.

    41 min
  • Maximizing Team Chemistry In a Work From Home World

    We all wish our work teams could mesh like The Avengers. In the current economic climate, that may be a little far-fetched. Still – synergy is key when it comes to your small business/startup. Getting people working together is key – how can you facilitate teamwork in a work-from-home environment? What can you do to grow your team’s relations, chemistry and more? Most of all – how can you translate it to increased productivity?

    38 min
  • Dancing With Elephants: How To Do Business With Incumbent Software Providers

    From Autodesk, to Procore, Yardi, and RealPage; many startups don’t realize the plethora of software providers that can offer help to their growing business. First of all – why should you even care about these platforms? If you’re in the AEC/CRE startup industry, you NEED to be using these providers to your advantage. From 3D design, to enhanced creativity, streamlined communication and more – don’t sleep on incumbent software providers. How do you deal with them? Which platform will suit your needs the best and just how software-integrated does your business need to be?

    Join Matt Ohlman, CTO of Shadow Ventures; and Nick Durham, Senior Associate at Shadow Ventures; as they discuss.

    59 min

About What You Know About Startups is Wrong

From the publisher's feed

The Startup industry is cutthroat. From the day you think of your so-called milion dollar idea, to the struggles of getting your team and IP together, there's a lot that goes into making it sucessful.…