Summary and important notes: createandearn.com/sm

Marketing is changing. If your business is not publishing video in 2025, you need to hear this conversation!

Evgeny's YouTube Growth Kit: Use coupon code «FRAN100» to get access for free - https://evgenymaximov.com/youtuber-essential-kit/

Follow Evgeny: https://www.linkedin.com/in/evgeny-maximov/

Follow Fran: https://www.linkedin.com/in/francallado/

Chapters

00:00 Intro

01:40 Video on LinkedIn...

02:29 The Importance of Video for Founders

05:10 Overcoming the Fear of Recording Videos

07:59 Tools and Techniques for Video Production

10:37 Creating Engaging Video Content

13:11 Maximizing Video Reach Across Platforms

15:52 The Role of AI in Video Editing

18:33 Building Trust Through Video Content

21:06 Streamlining Video Production for Founders

23:34 Defining Goals for Content Creation

25:44 The Power of Long-Form Content on YouTube

28:30 The Importance of Video Packaging

31:45 Repurposing Content Across Platforms

33:23 Leveraging Video for Lead Generation

43:53 Overcoming Reluctance to Create Video Content