Back in 2003 I had to shutter a seven figure marketing firm. I could have sold it but:

a) I was ignorant and thought that service businesses were hard to sell

b) personal tragedy had struck and I had to focus all of my energy on my family

Advisors all said “Your assets go down the elevator every night – there isn’t anything to sell.” They were wrong.

We had extensive operating manuals, contracts with F100 clients, a great team and a track record of cash flow.

Today we blow apart the myths of selling marketing services companies with an expert who knows how it works and tolerates dumb questions.

• Current climate for Agency M&A

• What creates value

• How to build for a sale

• Multiples for agencies

• How to choose an M&A Partner

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