The federal election may be over, but Pierre Poilievre is not done campaigning. After losing his longtime seat in the Ottawa region, the Conservative leader is now focused on winning a byelection in rural Alberta—one of the party’s safest ridings. On this episode of West of Centre, three Conservative insiders discuss what this campaign could reveal about Poilievre’s political evolution. Can he adapt his tone and strategy to regain momentum and further expand support? Or will he double down on the populist messaging that’s defined his leadership so far?

Ben Woodfinden, Poilievre’s director of communications during the election, joins veteran political scientist Ian Brodie and disillusioned strategist Sarah Biggs to weigh the stakes—not just for Poilievre, but for the Conservative Party itself. How should he pitch his message in a riding that’s more sympathetic to separatist sentiment, while still maintaining credibility as a prime minister-in-waiting? And with a leadership review set for January, how much reflection and recalibration can he afford before time runs out?

As Prime Minister Mark Carney carves out centrist ground—borrowing from the Conservative playbook while pushing his own agenda—Poilievre may need to pivot from ideological combat to a message of competence and readiness. This episode explores what that shift could mean for the Conservative movement—and for a political system now settling into a prolonged two-party race.