True Story: The Public Relations Podcast

What's Secretly Holding Your Team Back with Louise Oliver, President & Founder, Peritus PR


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Ever feel guilty for stepping away from work — even when you really need it? You’re not alone.

In this episode, Whitney sits down with Louise Oliver, founder of Peritus PR, to talk about what it really looks like to take a break as a business owner and why it’s so dang hard. From the awkward re-entry after time off to the mind games we play with ourselves about worth and productivity, this conversation gets real about the emotional rollercoaster behind the scenes.

Louise shares what she’s learned since launching her own agency, how her leadership style has evolved, and the major mindset shifts that come with learning to actually delegate. Whitney and Louise also dig into what it means to build a sustainable culture, trust your team, and find your identity beyond your job title.

If you’ve ever wrestled with burnout, boundaries, or the constant pressure to “do more,” this one’s for you.

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Louise on Instagram

Peritus PR on Instagram

Peritus PR on Linkedin

Peritus PR Website

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Whitney on Linkedin

True Story PR Website


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True Story: The Public Relations PodcastBy Whitney Lee

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