<p>Tommy Shaw and Denis Gendreau discuss the upcoming changes free Google Analytics users will see.</p>

Tommy Shaw and Denis Gendreau discuss the upcoming changes free Google Analytics users will see.

What's the Big Idea About GA4?

What’s the Big Idea? is an integrated marketing podcast from Adams &amp; Knight that digs into today’s boldest trends, brightest work, and biggest ideas.
 
In each episode we dissect a fresh topic, debate our takes (sometimes hot, sometimes not), share cautionary tales – and strategies to course correct.
 
Tune in for a dose of inspiration, actionable advice, and healthy conversation to stay ahead of the curve, up your marketing game, and spark your own big idea thinking.

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Marketing

What’s the Big Idea? is an integrated marketing podcast from Adams & Knight that digs into today’s boldest trends, brightest work, and biggest ideas. In each episode we dissect a fresh topic, debate our takes (sometimes hot, sometimes not), share cautionary tales – and strategies to course correct. Tune in for a dose of inspiration, actionable advice, and healthy conversation to stay ahead of the curve, up your marketing game, and spark your own big idea thinking.

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What's the Big Idea About GA4?

What's the Big Idea About GA4?