<p>In episode three, "What’s the Big Idea About Taglines?", Pat Dugan and Kelly Krug join Sophia Alfieri and Will Thomas to discuss the purpose of taglines and why your brand could use one today.</p>

In episode three, "What’s the Big Idea About Taglines?", Pat Dugan and Kelly Krug join Sophia Alfieri and Will Thomas to discuss the purpose of taglines and why your brand could use one today.

What's the Big Idea About Taglines?

What’s the Big Idea? is an integrated marketing podcast from Adams &amp; Knight that digs into today’s boldest trends, brightest work, and biggest ideas.
 
In each episode we dissect a fresh topic, debate our takes (sometimes hot, sometimes not), share cautionary tales – and strategies to course correct.
 
Tune in for a dose of inspiration, actionable advice, and healthy conversation to stay ahead of the curve, up your marketing game, and spark your own big idea thinking.

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Marketing

What’s the Big Idea? is an integrated marketing podcast from Adams & Knight that digs into today’s boldest trends, brightest work, and biggest ideas. In each episode we dissect a fresh topic, debate our takes (sometimes hot, sometimes not), share cautionary tales – and strategies to course correct. Tune in for a dose of inspiration, actionable advice, and healthy conversation to stay ahead of the curve, up your marketing game, and spark your own big idea thinking.

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What's the Big Idea About Taglines?

What's the Big Idea About Taglines?