The Coach's Corner with David Bradley

What's the difference between an objection and a complaint?


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What's the difference between an objection and a complaint?  GREAT Salespeople know what's the difference between an objection and a complaint!  Cardone CASE STUDY:  Back in the day, Grant goes into a company and the sales team has a prospect they've been working on that they haven't been able to close yet.  The sales team tells Grant what they thought the objection was.   They said it was the price, the product, could have been anything really...  FULL TEXT:  https://cardonesolutions.com/the-difference-b…-and-a-complaint/

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The Coach's Corner with David BradleyBy David Bradley

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