True Wealth involves more than monetary growth. In reality, when it comes to true wealth, the money aspect is secondary. What are your objectives? What is your vision? How do you define freedom? What about your legacy?

Those are key considerations for today's guest, Mindy McCubbin. Yes, she's a wealth advisor and financial consultant committed to creating financial wealth for her clients. Yet she realizes that financial wealth is merely a piece of the puzzle.

Mindy's tailored guidance combines her extensive financial experience with her keen interest in helping individuals live the life they desire. When live goals and financial goals are in synch the result is True Wealth.

LINKS:

Connect with Mindy:

Contact info:

• email: [email protected]
• phone: 573-227-2077
• website: www.trumanwealthadvisors.com

Social Media:

• LinkedIn: https://www.linkedin.com/in/mindy-mccubbin
• Instagram: @trumanwealthadvisors
• Twitter: @melindamccubbin
• Facebook: https://www.facebook.com/TrumanWealth

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

QUICK EPISODE SUMMARY

• Get to know Mindy McCubbin
• Mindy's career path and journey
• The dangers of misguided professional loyalty
• Supporting women in the workplace and Mindy's experience
• Why Mindy started a female run financial planning firm
• Who is in the driver's seat?
• How Mindy uniquely approaches her clients
• What true wealth looks like
• Vision, freedom and legacy.
• Mindy's money mindset Monday
• 3 key traits to the investor mindset
• Mindy's love for surfing
• Why we need a more diverse perspective
• Mindy's answer to - What's The Point?

So, you want to change the world! Where and how do you begin? The best start is understanding what it is you want to change and why you want to create change. Simply put, 'What's the Point?' You must first understand your purpose - and that's where you must place your efforts if that's not clear.

Barry Engelhardt is a father, husband, reformed art miscreant, believer that Three Eye Blind was the best band of his youth - and a person driven by curiosity and a sincere desire to make a positive impact on the world.

His approach? Simple. Focus on the small things - it's small things, done consistently, that can change the world. Barry's focus is on family, continual learning through reading and living, and constant improvement. His insights and practices will be beneficial to all of us seeking to make a difference.

LINKS:

Connect with Barry:

Email:

• Business: [email protected]
• Personal: [email protected]

Phone: 314-477-4581

LinkedIn: www.linkedin.com/in/barryengelhardt

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

QUICK EPISODE SUMMARY

• Get to know Barry!
• The power of being a generalist
• Is a college degree necessary?
• The importance of finding common ground
• Barry's career journey to HR
• Know your nonnegotiables
• Barries love for reading
• How to consume more books in a year
• Barry's first time on stage
• Reformed art miscreant
• How Barry stays involved in the military
• The result of passion without purpose
• Barry's answer to What's The Point?

There is no perfect time to launch a new idea. Go too early and there's a good chance you've not done enough planning. Launch too late and the opportunity may have fizzled. So, how do you find the bullseye?

This week's guest, Tara Rogers-Ellis, has been successfully launching new companies, new strategies, and new concepts since the age of 19. In this episode, she shares her keys to creating business ideas which flourish.

Her philosophy of "Ready, Fire, Aim" has served her, and her clients, well. "Ready" is comprised of a deep dive into strategy and purpose. "Fire" only after creating a sound plan - but before it's considered perfect (because nothing ever is). "Aim" speaks to adjusting as necessary after launch when real time impact and opportunities can be assessed.

Tara's driven by curiosity and the commitment to always deliver more in value than expected in any situation - be it professional or personal. Her company name "Mojo", meaning "lucky charm or spirit", has its roots in her African heritage, and the team's role is to help find their clients' Mojo, to make their customers fall in love with them.

Connect with Tara:

Website: www.mojohq.com Email: [email protected]

Social Media

• LinkedIn: linkedin.com/in/tararogerspr/
• Twitter: @dubaitara
• Instagram: @dubaitara

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

QUICK EPISODE SUMMARY

• Welcome the best-looking guest of all time!
• The backstory of the name 'MOJO'
• What life was like for Tara growing up
• What brought Tara to Dubai
• Why Tara started MOJO The story of Tara's first client
• Once you are ready, go for it!
• How Tara's dad help prepare her for success
• The courage to try something
• How The Go Giver plays a role in MOJO
• The mission of MOJO
• PR does not stand for press release
• That gift that the pandemic gave Tara
• Communicating through zoom
• Leave a job well
• What Tara would tell her younger self

Our path to our dreams isn't always clear, and rarely goes as expected. That's certainly the case with Samer Fidy, today's guest on the What's the Point? podcast. Samer is a Palestinian-American, born in Brooklyn, spending about a decade in Palestine, and then returning to the U.S.

His hasn't been an easy journey, but it has been one that has provided him with life lessons and a perspective that we can all benefit from. A few of the lessons he's learned along his journey include; don't be a victim, instead, accept & learn; create great habits: never get too comfortable.

Spread Love, Help Others, and Always Hustle is at the heart of the company that Samer & his daughter, Bella, co-founded. Palestinian Hustle is an American-Palestinian company which promotes acceptance and understanding. They welcome any color, culture, or creed and they have no political affiliations.

Samer's commitment is "I will always help you; I will always motivate you: I will always love you - let's be GREAT TOGETHER!

LINKS:

Contact info Email: [email protected] Website: palestinianhustle.com

Social Media Facebook: @palestinianhustle Instagram: @palestinianhustle

ANERA - American Near East Refugee Aid: https://www.anera.org/

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

QUICK EPISODE SUMMARY

• Meet Samer Fidy
• Providing Peace and Acceptance through Samer's side hustle
• Moving to Palestine
• Moving back to the states
• Living off of free samples
• The "Numb hustle"
• Playing the victim never works in your favor 19:23 The importance of having good habits
• Just get to know people
• Proceeds from Samer's merchandise go to charity
• How Samer started his business
• The hard startup of the company
• Never give up on your dream
• What would you tell your younger self?
• Samer's answer to - What's the point?

Shifting your focus from getting to giving, is not just a nice way to live, it is also a financially profitable way to do business. This is the basic premise of The Go-Giver philosophy. Of course, here, we're speaking about giving value.

In this week's episode Bob Burg, the co-author of the Go-Giver series of books, has an insightful conversation with host Bill Ellis about value - defining it, creating it, delivering it, and benefitting from it.

Bob and Bill share their insights as to how the Go-Giver principles integrate with the 5 branding pillars to explode your value and the benefits of doing so. What's truly powerful, is the fact that these principles will integrate into any business and help to achieve stratospheric success.

LINKS:

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

Connect with Bob:

Bob Burg's contact info:

• Email: [email protected]

Website(s):

• www.burg.com
• www.thegogiver.com

Social media information:

• LinkedIn: linkedin.com/in/bobburg Facebook: facebook.com/bobburg facebook.com/burgbob (business page) Twitter: @bobburg Instagram @realbobburg

Resources:

Go-Giver Success Alliance: thegogiveracademy.com/~access/a6c17f/ Books: burg.com/books/

QUICK EPISODE SUMMARY

• What to expect today
• Branding the Go-Giver way
• What brings value to another person
• Why Bill loves the Go-Giver as it regards to branding
• Why a leader must be sold out to their message
• What great leadership is really all about
• What a persons or companies behavior tells you
• Why Bob responds to every social media comment
• Where miss-communication happens
• How the Go-Giver Influencer came to be
• Expanding your comfort zone
• Lessons from President John F Kennedy
• How the Go-Giver applies to every entrepreneur
• Join the community and get direct access to Bob

What if you had more confidence, felt more powerful, and finally felt like who you are on the inside, was in perfect alignment with how you show up on the outside? That's exactly what happens when your personal brand and brand messaging are in synch. How do you do that you ask?

Meet Elsa Isaac, a New York City based fashion and image stylist. A self-dubbed anti-fashion stylist. Elsa doesn't believe there's one standard of beauty and strives to empower all her clients to celebrate their own individuality.

Her journey from war-torn Eritria in Eastern Africa to Manhattan is one of challenge, persistence, purpose, and success.

While she's been a stylist for celebrities such as Marie Forleo, Lenny Kravitz, Katie Couric, and Kris Carr - nowadays, she helps successful career women and entrepreneurs revamp their wardrobes and create show-stopping ensembles that flatter their unique body shapes and lifestyles.

LINKS:

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

Connect with Elsa:

Email: [email protected] Phone: 917.686.8906

Website(s):https://elsaisaac.com

Social Media info

• LinkedIn: https://www.linkedin.com/in/elsaisaac
• Facebook: https://www.facebook.com/blog.elsaisaac
• Instagram: https://www.instagram.com/elsaisaac/?hl=en
• Twitter: https://twitter.com/elsaisaac?lang=en

QUICK EPISODE SUMMARY

• Welcome Fashion Sytest Elsa Issac
• Elsa's first shoot
• Leaving home due to an active war
• How Elsa found herself in NYC
• Elsa's impressive portfolio
• What drives Elsa in fashion
• Knowing how to cloth a client
• Getting people to know their authentic self
• Style is personal
• How the pandemic has affected business
• Elsa's answer to - What's the point?

Cathy Davis believes we all have a story to tell, and it is through our stories that we are able to find our voice, share our wisdom, and make a difference in the lives of others. "Wisdom not shared is wisdom lost forever".

Cathy and her husband, Jack, own Creative Publishing Partners, a highly acclaimed boutique publishing firm that helps clients plan, publish, and promote the book their book idea that's waiting to become a reality.

With expertise in self-publishing, traditional publishing, book coaches, editors, and professional layouts, Creative Publishing Partners has helped countless people become published authors - many of them achieving best-seller status.

LINKS:

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

Connect with Cathy:

• Email: [email protected]
• Phone: +1 (314) 374-7481
• Website: daviscreative.com

Social Media info

• LinkedIn: www.linkedin.com/in/cathyldavis
• Facebook: www.facebook.com/DavisCreativeLLC
• Instagram: www.instagram.com/cathyl.davis
• Twitter: twitter.com/CathyLDavis
• YouTube (Lunch & Learns): www.youtube.com/channel/UC5L1yOYzT0gPP-tXY02ltVA

QUICK EPISODE SUMMARY:

• From boutique creative to publishing giant
• Offering the right relief to the client
• The 3 C's of publishing
• Cathy on writing coaches
• Promoting the sale of your book
• The rise of self-publishing
• Cathy discusses working with a spouse
• When not to use a writing coach
• The greatest compliment you can give Cathy
• Collaborative book projects
• Understanding the anthology
• Cathy's future projects.
• Cathy's answer to 'What's the point?'
• Closing thoughts and final advice

Why in the world would someone wear a nametag 24/7? Scott Ginsberg - that's who. A nametag? Every day? Absolutely! What started as an experiment in approachability in college, has evolved into a lifestyle, a career, and a new world record each day.

Now known as 'Nametag' Scott Ginsberg, he is a prolific content creator - books, songs, music, speeches, inventions, and more. He's understood from an early age that developing and expressing all of his creativity was essential to his purpose in life.

Many of us find reasons not to pursue our creative ideas, much less express them. Listen to Scott as we discuss the power of being approachable, creative, expressive, and uninhibited by the fears that we all face.

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

Connect with Scott:

Email: [email protected]

Phone: +1 (314) 374-3397

Website(s):

• Getprolific.io
• hellomynameisscott.com

Social Media info:

• LinkedIn https://www.linkedin.com/in/nametagscott/
• Facebook https://www.facebook.com/nametagscott
• Instagram http://instagram.com/nametagscott
• Twitter https://twitter.com/nametagscott

QUICK EPISODE SUMMARY:

• Meet Scott
• The story behind Get Prolific
• Creating content you are proud of
• Advice for practical problem solving
• When Scott moved across the country
• Why Scott wears a nametag everywhere he goes
• Finding new ways to be approachable
• The irony of Steal Scott's Ideas
• How Prospect Park jump-started Scott's music
• Pursuing your purpose even in the midst of chaos
• Live performance: Just happy to be here
• Scott's answer to - What's the point?

Not every child has a clear vision of what they want to be when they grow up - and actually make it a reality. Robert "Cujo" Teschner is one who did. At age 7, Influenced by his father's military career and by Luke Skywalker, he was certain he wanted to become a fighter pilot.

That dream was hampered when he did not gain acceptance to the U.S. Air Force Academy. However, through purpose, passion, and persistence. he fulfilled his childhood ambition. Not only did he become a fighter pilot, he was an F-15 "Eagle" instructor at the prestigious U.S. Air Force Weapons school—the Air Force "Top Gun" program. He's also a former F-22 "Raptor" fighter squadron commander.

Today, he shares his experience and wisdom regarding the power of the debrief (essential to fighter squadrons) with companies and organizations in the private sector. As an author, speaker, and consultant, 'Cujo' is committed to creating accountable leadership in individuals and companies alike.

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

Contact info For Rob

Email: [email protected] Website: www.vmaxgroupllc.com

Book: Debrief to Win: How America's Top Guns Practice Accountable Leadership...and How You Can, Too!

Social media LinkedIn: linkedin.com/in/robertteschner

QUICK EPISODE SUMMARY

• Meet Robert Cujo
• Cujo's military background and how it affected civilian life
• Where the nickname 'Cujo' came from
• Cujo's life long desire to fly
• When Cujo was rejected from the academy
• What it was like joining ROTC
• When Cujo was accepted into the Air Force
• Leaving the military and what comes next
• Evolving back into civilian life
• Becoming a powerful speaker from the debrief
• Inspiring hope in the future generations
• The core ideals in leadership
• Cujo's answer to - What's The Point?

Does inspiration provide the spark you need to take action - or does getting active ignite your inspiration? For most of us, it's likely a combination of both.

Today's guest provides inspiration in his words and his actions. Robert Washington is first and foremost a father and a husband. He's a Navy veteran, a retired professional athlete, a high-performing businessman and an award-winning international inspirational speaker.

Robert shares with us his keys to success and what's at the core of his inspiration. Grab something to write on because this episode is filled with countless nuggets which will both enlighten and inspire you!

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

Connect with Robert Washington:

Contact info: Email: [email protected] Phone: 618-910-9669 Website: www.globalinspirationalspeakers.com/robert-washington

Social Media info: LinkedIn: Linkedin.com/in/robertwashington83 Facebook: Facebook.com/RobertTheSpeaker

QUICK EPISODE SUMMARY:

• Get to know Robert Washington
• Faith family and focus
• Overcoming adversity from a young age
• Learning discipline through the military
• MMA fighting career
• How Roberts purpose blossomed into motivational speaking
• The world's problems divide us if we let it
• Pushing through obstacles into success
• Thought-provoking questions and quotes
• Final thoughts and how to connect with Robert