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How do you turn free work into a $25M/year agency? In this episode, Keaton Walker sits down with Jake Baadsgaard, who did exactly that. Jake shares how he landed clients like Guitar Center, built a lean, profitable agency, and kept employees for over a decade—all without outside funding.

Learn how to pitch with data, avoid bad clients, and grow an agency that actually lasts.

Timestamps:

00:00 - Overview    
00:54 - Working in Adobe    
02:01 - Freelancing    
03:05 - Getting Clients    
05:49 - The Pitch    
07:09 - 3 must haves for agencies    
07:54 - A Hack to Grow your Biz    
10:34 - Common Problems in Agencies    
11:31 - On the spot workshop
  
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#smma #agency #marketing #entrepreneur

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In this video, Keaton Walker interviews Matthew Freestone, who shares his authentic journey from nightclub promoter to successful digital marketing agency owner. Learn how he built a sustainable agency with 20+ clients in the home improvement niche, using innovative strategies like paid trial periods and seasonal optimization. Matthew reveals his unique approach to client acquisition and why taking the "slow burn" path led to greater success than the typical churn-and-burn model. Perfect for aspiring agency owners and digital marketers looking to build long-term client relationships.

Watch this episode on YouTube: https://youtu.be/tJ_FsBP6zN0

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Timestamps:

00:00-Overview    
00:24-Gateway to Digital Marketing    
07:13-GHL!    
09:01-"Actual" Free Trial    
13:11-Matt's Past Job    
20:35-Cold Outreach Tips    
24:24-Going Full time agency    
28:55-Gaining clients with a facebook post    
34:00-Branding    
37:42-Scaling the Agency    
41:02-Improving Sales Calls    
48:55-Spending on Coaching    
52:29-What's Next

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#smma #casestudy #successstory

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Watch This Episode On YouTube: https://youtu.be/6g8lsbz4Htc

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In this video, Keaton Walker interviews Matt Coffy, a successful agency owner who recently sold his business. Prior to the sale, Matt's agency was generating around $200,000 per month in revenue. The interview covers Matt's journey from starting his agency to eventually making the Inc 5000 list in 2023, which was a major milestone that led to his decision to sell the business. Matt brings a unique perspective as both a business owner and musician, balancing his agency work with his passion for performing in a band.

Timestamps:

00:00-Teaser    
01:18-Getting into the agency space    
06:18-GHL!    
08:07-How the partnership worked    
12:20-Partnership done right    
14:39-Having fun with your business    
18:10-Agency Journey Stories    
28:29-Matt's income stream    
35:29-Coolest Case Study    
38:57-Charging for the services    
41:15-Rule of thumb in marketing    
45:19-Answering repeating questions    
53:18-Matt's Sales Numbers    
1:00:10-Bonus 

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#SMMA #GoHighLevel #AgencyLife

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In this video, Keaton Walker interviews email deliverability expert Matt Rattliff about solving critical email spam issues in GoHighLevel. Learn essential strategies for proper domain setup, maintaining healthy email engagement rates, and preventing your marketing emails from landing in spam folders. Matt shares invaluable insights from his experience helping clients send over a million emails monthly, making this a must-watch for GoHighLevel users, agency owners, and email marketers looking to improve their deliverability rates and maximize ROI from their email campaigns.

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Get Matt's Help Here: https://es.funneltechie.com/premium-service?am_id=keaton9549

Watch This Episode On YouTube: https://youtu.be/y_og4MXDyGg

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Timestamps

0:00 - Overview
0:16 - Matt's love for gaming and the beginning
5:57 - From blacklisted to making millions on their email list
7:21 - GHL!
16:44 - Delivering emails properly and streamlyne it into SAAS
26:53 - Building your email list
30:47 - Mailgun vs LC
33:19 - Inbox IQ!
39:19 - Matt's Snapshot!
42:44 - What's more for GHL Emails?
46:05 - the most streamlined onboarding process
49:43 - How to enjoy writing emails
53:55 - Clients that send a million emails a month
55:22 - Inbox IQ
56:13 - The better Mailgun alternative
56:58 - Boost your emails with Matt

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#smma #emailmarketing #spam

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In this video, Keaton Walker interviews James Kemp, a successful business consultant living in Bali who built multiple 7-figure businesses while working just 2 days per week. James shares his unconventional approach to business success, revealing why selling small promises with big vision is more effective than making huge claims, and how changing your content from "how-to" to "how-I" can transform your results. As the author of "The Sovereign Consultant" and a mentor who's helped countless entrepreneurs scale their businesses while maintaining lifestyle freedom, James explains why the path to success isn't about following someone else's template but finding your own authentic way through demonstration rather than declaration.

Watch This Episode on YouTube Here: https://youtu.be/xy43M9TYiaI

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Get James's Book Here: https://thesovereignconsultant.com/get

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Timestamps:

00:00-Overview    
00:29-Hello James!    
06:13-GHL!    
08:02-Gunning for the $150mil business  
10:23-Honing skillset and mindset    
12:59-The Art of Time Management    
17:29-Measuring a different kind of success  
24:26-Who do you need to be, to be successful?  
30:32-Feeling left behind    
33:05-Dials to tweak    
41:37-Attracting Quality Leads   
47:04-Offer Creation    
55:47-Serving yourself    
1:02:57-Stop Needing, Start Attracting   
1:06:41-Don't Sell, "Demonstrate"   
1:10:15-The 0-$100k Way    
1:16:52-More of James's Secret 

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#smma #consulting #podcast

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In this video, Keaton Walker interviews William from Mailbox Power, a company offering automated direct mail and gifting solutions. They discuss the effectiveness of physical marketing in a digital age, highlighting how Mailbox Power's system allows businesses to send personalized postcards and gifts at scale. The conversation covers success stories, white-labeling opportunities, and strategies for combining digital and physical marketing to improve customer engagement and retention.

Watch This Episode on YouTube: https://youtu.be/Ur8FEHFvHtQ

❗Get 25% Off Mailbox Power 👉 https://go.mailboxpower.com/kw
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Timestamps:

00:00-Overview    
00:32-Mailbox Power in a nutshell    
05:55-Crazy Success Story    
08:35-What does GHL have to do?    
13:26-Combining GHL & Mail Marketing    
15:51-Risk of Digital vs Physical product    
17:13-All About Mail Marketing!    
28:37-Why is Physical Marketing Important    
31:06-Another Crazy Success Story    
37:18-Agency Beginners Hack! 

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#smma #mailboxpower #gifting

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In this interview, Keaton Walker invites SEO expert Josh Cline to discuss the advantages of using GoHighLevel for search engine optimization compared to WordPress. Josh shares his experience scaling to 250 SEO clients and reveals effective strategies for achieving top Google rankings with GHL. The conversation covers local business SEO, content marketing, and off-page techniques. Enjoy!

Watch This Episode on YouTube: https://www.youtube.com/watch?v=BkahojhVQsg

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Sign Up To GHL Meets SEO: https://get26.ghlmeetsseo.com/

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Timestamps
0:00 - Overview
0:24 - Josh starting with GHL
8:00 - GHL
9:48 - The complexity of the GHL dashboard
12:49 - Learning Digital Mktg for the first time
17:23 - SEO!
26:18 - Josh's secret SEO sauce
31:58 - SEO with Local businesses
37:33 - SEO with content
46:34 - What about off-pages?
49:29 - Josh's Offer
58:18 - Scaling josh's Offer
1:02:56 - Josh's SEO Course
1:04:32 - Josh's Done-for-you
1:11:44 - Bonus!

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#smma #seo #wordpress #gohighlevel

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In this video, Keaton Walker interviews Sam Carlson, the innovative founder of UpHex, who reveals why top agency owners are abandoning their 7-figure businesses for a groundbreaking agency model. Sam unveils the simple yet powerful SMMA strategy that's revolutionizing the industry in 2024, promising wealth without burnout. This beginner-friendly approach, focusing on a low-ticket SaaS agency model, is not only attracting established entrepreneurs but also offering newcomers a path to build profitable agencies. Discover how this game-changing method is reshaping digital marketing and learn how to leverage it for a thriving, sustainable business that even makes million-dollar SMMA owners envious.

Watch it on YouTube here: https://youtu.be/ILnsWHW4EMc

Sign Up To UpHex: https://uphex.com/?fpr=keaton60
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Timestamps:

0:24 - What happened with Uphex?
4:03 - GHL!
4:45 - Scaling an Agency the right way
13:56 - What is Agency MVP?
31:13 - Doing a million a month is horrible
40:20 - The art of saying no to more money
49:21 - Finding the right leads
58:34 - Sam's Lead Data!!
1:04:23 - All about Acquisition
1:13:16 - Interacting with other agency owners
1:15:14 - All about Retention
1:24:27 - Making sure leads are converted
1:26:51 - Simplicity is key!
1:32:38 - Why agency MVP is for you

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#smma #uphex #gohighlevel

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From college dropout to 7-figure affiliate marketer: Keaton Walker shares his journey of building a successful agency, transitioning to affiliate marketing, and leveraging YouTube to become a top High Level affiliate. Learn how he earns $80K+ monthly and get actionable insights on niche marketing, lifestyle business, and maximizing affiliate income. Perfect for aspiring entrepreneurs and those looking to scale their online business.

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#AffiliateMarketing #EntrepreneurJourney #HighLevelAffiliate

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In this video, Keaton Walker interviews Brett Linenkohl, who transformed his $700K baseball training business into a thriving operations consultancy. Brett explains his "Factory Model" for turning chaotic businesses into efficient operations. He shares how he helped a marketing agency hire 17 new team members and significantly reduce the owner's workload. Brett also covers the key roles that enhance productivity and the importance of clear documentation. This interview is packed with practical insights to help you streamline and scale your business. Enjoy!

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Placement Service - freethefounder.co
Brett's Systems - evergreenstrategicsystems.com

Watch on This Interview YouTube - https://youtu.be/4XIiOO1JCp8

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Timestamps:

0:00-Overview    
1:21-Baseball Guru to business    
5:35-GHL    
7:23-a typical day of Brett    
11:30-the ideal business archetype    
17:08-Book review!    
21:56-what is your superpower    
28:35-brett's framework    
33:13-solving a problems unconventionally    
35:14-the common problems business face with    
40:36-when to hire    
44:25-lying clients    
51:35-how to choose clients    
55:54-how good is shadowVA    
1:14:47-Brett's tips and tricks

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#smma #systems #operations