AI-Powered Marketing: Insights from Loblaws!

What's Your Story? Episode 10, Season 3: Sabrina LaRosa

Sabrina LaRosa, Senior Director of Media Strategy at Loblaw, shares insights into how AI is transforming marketing strategies at one of Canada’s largest retailers. Discover how Loblaw leverages AI to enhance customer engagement, optimize campaigns, and create personalized shopping experiences across digital channels. Whether you're in marketing or simply curious about AI in retail, join us for a deep dive into the intersection of technology and strategy. Don’t forget to subscribe for more inspiring stories and insider marketing tips!

#BRANDedAgency #AIinMarketing #AIRevolution #whatsyourstory

Join us as Ceren Koca, a Behavioral Science and AI expert, shares her insights on the evolving role of AI in understanding and influencing human behavior. With experience from Google and the UN, she’s here to explore how AI is reshaping industries and impacting our daily lives in unprecedented ways.

Donna Chang is an Enterprise and Media Executive at Google Cloud. She's here to share her take on AI in advertising. Tune in for quite the conversation as we unpack how this rapid technology is integrating into our lives!

Why Ceren Koca Left Her Dream Job at Google to Revolutionize AI?

Explore the world of AI with Ceren Koca, former Google employee and Harvard Innovation Labs expert. Tune in as she shares insights from her work in AI, behavioural science, and data, driving innovation for a more equitable world.

In this episode of What's Your Story, host Ron Caughlin dives into the evolving world of AI with Youssef Ahmad Youssef, a Marketing Professor at Humber College and Chair of the Chartered Institute of Marketing Management of Ontario (CIMMO). Together, they explore how AI is transforming the marketing landscape, its impact on jobs, and what the future holds for professionals in the field. Don't miss this insightful discussion on how AI is reshaping marketing as we know it!

On this episode we talk about how artificial intelligence is reshaping industries and boosting business success.

A seasoned educator, Danny Hill, Professor of Digital Marketing at George Brown College, discusses the ins and outs of AI and how it is changing the marketing landscape. Danny is leading the way in the classroom, teaching students how to use AI in their marketing field. It is a fun and innovative discussion that cannot be missed.

The "What's Your Story?" podcast is back with Episode 2! This week, we sit down with Craig Belcher, Vice President, Retail at Influence Marketing, as he takes us through his fascinating journey—from his early days in the government sector, to a successful transition into sales, and finally making his mark in the world of marketing.

Don’t miss this episode filled with anecdotes, career insights, and expert advice on navigating the ever-evolving marketing landscape. Tune in now! 🎧