We started this journey talking about gratitude in business and what that means and looks like. As the next step, we talk today about "what is your why and why it matters!'' Leaders across the board stress the importance of a lot of things but having a clear and resounding WHY in business is what can drive and point the direction of the business. We spent a couple of minutes going over some questions to ask and follow up. We also got some a couple of great thoughts from leaders in the area of leaders!