How do companies achieve success and attract investors, and decide on how to center their own investments, while making a difference in the world? Can a company’s value and its values align? And, what is the plan for navigating these issues with knowledge and nuance. On this month's 'Equal Time,' host Mary C. Curtis talks with Jonas Kron, Chief Advocacy Officer for Trillium Asset Management, responsible for leading and coordinating the company's work to engage companies on their environmental and social performance. He also serves on the board of US SIF -- the Forum for Sustainable and Responsible Investment. On the show, Kron explains a trend that is not that new.

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