From the Ground Up

When disaster strikes, what do successful founders do?


Listen Later

A few years ago, Ariela Safira’s Zeera was set to launch a brick-and-mortar mental health concept in New York. The opening month was set to be April 2020.  

As you might’ve guessed, things didn’t go as planned. Still, Ariela led her company through the hardships, a rebrand, and an acquisition.  

It’s something of a storybook ending for a founder. But how did Ariela cope with the challenges? And how did she take care of herself along the way?  

On this Founder Group Chat, Inc.’s Graham Winfrey continues his conversation with three founders.  

  • Fany Gerson, founder of Mexican ice cream and sweets brand La Newyorkina  

    • Sarah LaFleur, CEO of women’s clothing company M.M. LaFleur  

      • Ariela Safira, founder of recently acquired mental health startup Zeera  

        Watch and listen to hear how they’ve successfully thrived and grown through adversity, plus how they look after their mental health along the way. 

        ...more
        View all episodesView all episodes
        Download on the App Store

        From the Ground UpBy Inc. Magazine

        • 4.1
        • 4.1
        • 4.1
        • 4.1
        • 4.1

        4.1

        138 ratings


        More shows like From the Ground Up

        View all
        Freakonomics Radio by Freakonomics Radio + Stitcher

        Freakonomics Radio

        31,971 Listeners

        Planet Money by NPR

        Planet Money

        30,666 Listeners

        Hidden Brain by Hidden Brain, Shankar Vedantam

        Hidden Brain

        43,589 Listeners

        Marketplace by Marketplace

        Marketplace

        8,767 Listeners

        WSJ Your Money Briefing by The Wall Street Journal

        WSJ Your Money Briefing

        1,706 Listeners

        The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

        The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

        534 Listeners

        Pivot by New York Magazine

        Pivot

        9,531 Listeners

        WSJ Tech News Briefing by The Wall Street Journal

        WSJ Tech News Briefing

        1,640 Listeners

        Channels with Peter Kafka by Vox Media Podcast Network

        Channels with Peter Kafka

        554 Listeners

        HBR IdeaCast by Harvard Business Review

        HBR IdeaCast

        162 Listeners

        The Daily by The New York Times

        The Daily

        112,200 Listeners

        Up First from NPR by NPR

        Up First from NPR

        56,496 Listeners

        The Indicator from Planet Money by NPR

        The Indicator from Planet Money

        9,518 Listeners

        The Journal. by The Wall Street Journal & Spotify Studios

        The Journal.

        6,081 Listeners

        The Prof G Pod with Scott Galloway by Vox Media Podcast Network

        The Prof G Pod with Scott Galloway

        5,583 Listeners

        What I Know by Inc. Magazine

        What I Know

        64 Listeners

        Your Next Move by Inc. Magazine

        Your Next Move

        17 Listeners