Bill Boorman calls himself a recovering recruiter. He has 40 years of experience in the industry, is strategic consultant to a number of talent acquisition technology companies, and was the founder of the Tru unconferences.

Employers may be surprised at some of what Bill has to say, including that the process of hiring people -- high volume or not -- is remarkably similar around the world but with some local nuances. Even more surprising, however, is the discussion on how unimportant an employer's brand is to a candidate deciding what jobs to apply to, yet that doesn't mean that the brand is unimportant. It is important, but not until much later in the hiring process than many employers have been led to believe.

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