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In this episode of Change Champions, Ped and Riley unpack a painful but common experience for coaches, consultants, trainers, and facilitators: delivering a high-energy, well-received workshop… that doesn’t lead to more business. Ped shares a candid story of a dazzling session with a Big Five firm that never resulted in a callback—and why. Together, they explore the trap of relying on entertainment and engagement without designing for outcomes and ROI. You’ll learn the six core building blocks of any workshop that can turn your facilitation from “fun day out” into “strategic asset”—and get clients rebooking you again and again. Whether you run sessions in boardrooms or the woods, this episode reveals how to shift from being remembered to being rebooked.
By Riley McGhee and Pedram ParasmandIn this episode of Change Champions, Ped and Riley unpack a painful but common experience for coaches, consultants, trainers, and facilitators: delivering a high-energy, well-received workshop… that doesn’t lead to more business. Ped shares a candid story of a dazzling session with a Big Five firm that never resulted in a callback—and why. Together, they explore the trap of relying on entertainment and engagement without designing for outcomes and ROI. You’ll learn the six core building blocks of any workshop that can turn your facilitation from “fun day out” into “strategic asset”—and get clients rebooking you again and again. Whether you run sessions in boardrooms or the woods, this episode reveals how to shift from being remembered to being rebooked.