The Pricing Lady

When Pricing Feels Personal: Separating Self-Worth from What You Charge


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When pricing feels personal, confidence often takes a hit. In this solo episode of The Pricing Lady Podcast, I explore how tying your self-worth to what you charge can quietly sabotage your business. You’ll learn five ways this shows up and three strategies to separate your identity from your pricing decisions. If you’ve ever dropped your price mid-call or hesitated to raise rates, this episode is for you.

Hit play and start shifting how you think about pricing—so you can show up with more confidence and clarity.

Listen out for these highlights:

  • 00:37 Understanding the Personal Connection to Pricing
  • 02:03 Five Ways Pricing Feels Personal
  • 05:46 Tips to Shift Your Perspective on Pricing
  • 05:55 Externalizing the Offer
  • 07:04 Recognizing Emotional Pricing Triggers
  • 08:57 Setting Boundaries for Confident Pricing
  • 12:26 Wrap-Up and Action Steps

*****

Hi I'm Janene, Let’s Take the Next Step Together

Pricing can feel confusing or overwhelming — and that’s completely normal. I’m here to help you gain clarity and confidence.

If you’re ready for personalized support and real solutions, book a call and let’s talk about your unique pricing challenges.

https://thepricinglady.com/book-a-call/

Not quite ready? Visit my Resources page to explore guides and tools that meet you where you are — including the friendly Pricing Scorecard to help you uncover opportunities without any pressure.

https://thepricinglady.com/resources/

No matter where you are in your pricing journey, the next right step is waiting for you.



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The Pricing LadyBy Janene Liston

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