In this episode of Cash Flow Confidence, I explore the trend of small business owners selling to private equity firms by explaining what private equity is, why these firms target certain businesses, and the often-overlooked consequences of selling on a whim (loss of control, layoffs, and cultural changes). I urge owners to reflect on their motivations, prepare their businesses to run independently, and seek buyers who share their values. Selling is a personal, strategic decision that requires thoughtful planning to protect both legacy and long-term satisfaction!