In this episode of Cash Flow Confidence, I explore the trend of small business owners selling to private equity firms by explaining what private equity is, why these firms target certain businesses, and the often-overlooked consequences of selling on a whim (loss of control, layoffs, and cultural changes). I urge owners to reflect on their motivations, prepare their businesses to run independently, and seek buyers who share their values. Selling is a personal, strategic decision that requires thoughtful planning to protect both legacy and long-term satisfaction!

In this episode, I walk you through why your profit and loss statement doesn't always match what's in your bank account. We chat about things like timing differences with receivables and payables, big purchases, debt repayments, and owner distributions. I share tips on keeping enough cash in your business and paying yourself in a way that feels good and sustainable. My goal is to help you feel confident and clear about your cash flow, so you can make smart decisions and grow your business with peace of mind.

In this episode of Make Space for More, Melissa Swink and I dive into what it really takes to build a business that is not only profitable but also sustainable.

I share my journey from corporate finance to launching my own firm, and the moment I realized most business owners do not actually struggle because of revenue. They struggle because of a lack of clarity.

We talk about:

• The biggest financial blind spots entrepreneurs face

• What healthy cash flow actually looks like

• How strategic forecasting changes everything when you want to grow without burning out

• Team-building, smart hiring, and why letting go (just a little) can actually make you more profitable

If you have ever wondered what it is like to work with a fractional CFO, or how to build a business that feels as good as it performs, this conversation will give you a behind-the-scenes look at both the numbers and the mindset that make sustainable success possible.

Ever feel like your business is profitable on paper but you're still scrambling to pay the bills? You're not imagining things - profit doesn't always equal cash.

In this episode of Cashflow Confidence, I'm breaking down two simple but powerful concepts every business owner needs to understand: accounts receivable (what's owed to you) and accounts payable (what you owe others).

You'll learn:

• Why a profitable business can still feel cash-poor
• How overdue invoices quietly drain your bank account
• The stress of paying bills too early (and how to stop doing it)
• Practical steps to collect payments faster and negotiate better terms with suppliers
• How aligning receivables and payables creates free cash flow, the lifeblood of your business

My goal is to help you feel empowered and confident managing your money so your business feels less stressful and a lot more rewarding.

This week, I'm walking you through the overhead section of your profit and loss statement.

We'll dig into what actually makes up those monthly expenses that keep your business running and how to spot the ones that might be sneaking profits right out the back door.

Here's what I cover:

• How to measure whether your marketing spend is actually working

• Why you need to keep a close eye on admin payroll

• The "fixed" costs that aren't as harmless as they seem

• How to track one-time income or expenses so you're seeing the real health of your business.

Next up, we'll break down the balance sheet and cash flow (and I promise, it will not be nearly as intimidating as it sounds).

In this episode, I walk you through the ins and outs of Cost of Goods Sold (COGS), breaking down what really counts as a direct cost in your business. I share how to spot which expenses belong in COGS, why it matters for both product and service businesses, and how to separate direct labor from admin costs. Together, we explore how to use these numbers to price smarter, manage costs, and focus on your most profitable offers. My goal is to help you feel confident making decisions that boost your cash flow and business health.

In this episode, I break down how revenue really works and why it matters for your cash flow. I share how to know when it is time to raise your prices, especially if your team is at full capacity or your conversion rates are too high.

I walk you through the key signs to watch for, how to raise your prices with confidence, and why this decision is about protecting your business, your team, and your long-term growth.

You will walk away with clarity and practical steps to make smarter pricing decisions that support both your profit and your peace of mind.

In this episode of Cash Flow Confidence, I explain why your profit doesn't always match your bank account. I break down the difference between profit on paper and real cash flow, highlight common causes of the gap like unpaid invoices, bills, owner distributions, and debt, and share practical tips to manage your money so you can actually pay yourself and feel confident about your finances.

In this episode, I share why having both an accountant and a CFO is so important for your business. I break down how accountants keep you compliant and handle your past finances, while a CFO helps you look ahead, plan for growth, and make confident decisions. I clear up common myths and explain how working with both roles empowers you to build wealth and create a business that truly serves your life. My goal is to help you feel supported, intentional, and excited about your financial future!

Feeling trapped in your own business? You're not alone. In this episode, Shelby Ashley opens up about what to do when you start to resent the very business you built. She shares practical steps to help you reclaim control, rediscover joy, and redesign your operations so your business works for you-not the other way around.

Listen in to learn how to:

• Recognize the signs of burnout and resentment

• Evaluate what's draining your energy

• Delete, delegate, or redesign tasks to free up your time

• Create a sustainable plan for long-term success

Whether you're nearing burnout or just looking for ways to love your business again, this episode is packed with actionable advice to help you find your way back to purpose and freedom.