What if your strategy didn’t require a checklist?
In this conversation with Sarah Petrillo of @thesassycollab we dive into the tension between content that connects - and content that performs.

If you’ve ever felt like you're “doing everything right” on social media but still feel disconnected, this episode is for you. Sarah shares how she’s moved from social media management into intuitive business mentorship, what “soul meets strategy” really means, and how to stop diluting your essence and value in the name of consistency.

We talk:

• What happens when strategy turns into performance

• How to reconnect with your why (without the pressure)

• The real power of slow mornings and energetic boundaries

• Why alignment is the new algorithm

This episode is a full permission slip to stop pushing and start practicing presence — in your content, your schedule, and your energy.

Resources + Links:

• Connect with Sarah on Instagram → @thesassycollab

• Catch her Tarot Tuesday (you will LOVE it, I promise)

• Her freebie Notion Self-Care Planner: https://thesassycollab.kit.com/cd42ef045a

Loved this episode?
Subscribe, leave a review, or DM me on IG @kat.thevirtualgem — I’d love to hear what resonated.