When does sharing your life become performing it? In this episode, Georgette and Valentina get specific about what it actually costs to build something public in a city the size of Florence — where the bar you photograph is the bar you drink at, and neighbours know who you are before you've met them. Drawing on Sasha's Substack smoke a vogue and a Vogue Business deep-dive into the era of radical honesty, they talk through what they protect, what they've given up, and why vulnerability as a strategy is a very different thing from vulnerability as a reality. No neat answers. Just an honest conversation about where the line is.